For
more sensitive information (credit cards), reassure the reader that the information
is secure and never shared.
Always let customers edit their information: This is especially true for any sites harvesting
user-generated content (such as a forum), but any site that includes login
or membership functionality should allow people to make any changes they want.
A privacy policy should state that this is possible, with guidance on how to do it.
Clarify the unsubscribe process: Users should be able to remove their information??”
especially their e-mail address??”from your system at any time, for any reason.
Again, the privacy policy is responsible for explaining how that can be done.
Provide a means for receiving updates: Inevitably, a privacy policy will change.
Probably not drastically, or even functionally, but occasionally language is altered
to reflect new policies. Explain that the privacy policy page is always the best way
to get the most current information. Forward-thinking companies with an itch for
transparency may provide a means for subscribing to privacy policy notifications,
either by e-mail or RSS.
LEGALESE
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