People regularly print e-mail, reports, presentations, and web pages.
Some web pages, of course, are designed to be printed. Airline confirmations are a key
example??”travelers can log in, check their flight status, and print their boarding pass
ahead of time. Map sites are also designed for printing. Google put considerable thought
into the print preview pages of Google Maps, where users can manually tweak the map
position before sending it to the printer. Other media and content sites (e.g., magazines,
newspapers, and recipe sites) openly encourage their visitors to print content.
As a corporate entity, expect people to print any given page from the website. This might
be for personal edification and later filing, or to give to a colleague, or maybe to read on
the airplane. Whatever the case, businesses should be ready for this and ensure that their
content isn??™t fuzzy, cropped, or missing altogether when sent to the printer.
There are two key ways of optimizing web pages for paper: the print-ready version of a
page and print-optimized CSS files.
Separate print-ready web pages
The print-ready button (also known as ???printer-friendly???) is commonly seen on commerceheavy
sites, where pages are designed with the understanding that they will eventually be
printed.
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