If they fail to find what they want in the first
pass, they can refer back to this (instead of hitting the browser??™s Back button) to
refine their search. If possible, repeat the query inside the search input field so that
they can quickly edit their word choice. Also, duplicate the terms inside the title of
the page (so that it appears in the top of the browser window), and if technically
possible, inside a clean URL.
Display the number of results: This can be a subtle addition, but the visitor should
know immediately how much content they have to sort through. If it??™s an overwhelming
number, and they don??™t see what they want in the first two pages, they
are likely to refine their search without going too deep. In addition, explain how
many search results are on each page (usually ten), and then how many total pages
are returned.
Add obvious, contextual navigation for multiple pages: If the results span several
pages, clearly indicate the page numbers to click, and provide Previous and Next
buttons so users can quickly cycle through content.
Indicate media types: Most results will be standard HTML pages, but it is entirely
possible that a corporate site will host different types of files, such as Word documents,
PowerPoint presentations, and, most commonly, PDF files.
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