For instance, in
phpBB, there is a modification file that allows URL posting from active members only, not
guests. In PunBB, there is the option to verify all registrations so that moderators can
review individual member sign-ups. There is, unfortunately, no magic script that filters all
spam. Keeping the forum clean requires constant updating of spam-deterring methods, as
well as brute-force deletion of unwanted posts.
CUSTOMER SUPPORT
233
10
Running a forum inside a support portal is not a small undertaking. The community
requires constant attention. Fighting spam and banning troublesome members is a fulltime
gig, but the opportunity to communicate directly with customers and prospects (and
mine their thoughts for product enhancements and marketing ideas) more than makes up
for the less glamorous aspects of the job.
Dedicated support contact
Despite advances in technology, and despite the massive investments companies have
made in building rich support portals, the most effective way of maintaining high levels of
customer satisfaction is to provide a direct means of contact, and respond in a timely
manner.
Logically??”and realistically??”the deepest knowledgebase and most active forums cannot
possibly address every issue a customer might have with your product or service.
Pages:
433
434
435
436
437
438
439
440
441
442
443
444
445
446
447
448
449
450
451
452
453
454
455
456
457