Thankfully, all the CMSs covered earlier in the chapter automatically generate an entry??™s
permanent link. Sometimes this is a physical HTML file sitting in a physical set of directories
(in the case of Movable Type, the system actually generates a file for each entry), and
sometimes it??™s a clever bit of programming (in the case of Textpattern, the .htaccess file
is used to dynamically generate any URL combination on the fly).
Archive pages
In addition to a consistent and manageable URL structure with permanent links, every blog
needs an archive to house older content. This is not optional. Because blogs produce so
much content, it is imperative that they be searchable from the first day of publication.
This not only helps search engines keep tabs on the body of writing, but helps visitors who
enjoyed a recent article to find others like it within the blog??™s back catalog of content.
There are many, many ways to design an archive section. The more content that needs to
be organized, the more cumbersome the process of archiving becomes, and so it??™s imperative
to keep usability and accessibility at the forefront of all design work.
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