Prev | Current Page 167 | Next

Kevin Potts

"Web Design and Marketing Solutions for Business Websites"


ARCHITECTURE AND NAVIGATION
69
4
Visualizing the architecture
Once the main sections of the website are decided, it??™s a matter of fleshing out the subsections,
minor categories, and even individual pages if the site is small enough to allow
for that level of focus. At this stage, designers and information architects must critically
evaluate the content that will be present on the site, how it will be organized, and the best
structure to support all of the information.
There are different tools for visualizing the architecture of a website. Each presents the
data in a slightly different way. While a mind map encourages rapid, free associative thinking,
a more formal hierarchical diagram requires site designers to think about content in
a cascading path, or how visitors will naturally explore content if they don??™t bail out to a
search feature. Laying out the same information in a spreadsheet provides a third perspective
that requires a more decisive examination into actual content heuristics.
As a general gut check, maintain more than one version of the architecture. A mind map
approaches the structure from a user-centric point of view, allowing you to think about
how sections expand outward from the homepage.


Pages:
155 156 157 158 159 160 161 162 163 164 165 166 167 168 169 170 171 172 173 174 175 176 177 178 179