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Kevin Potts

"Web Design and Marketing Solutions for Business Websites"

It serves several purposes. It not only informs users exactly what technical steps
the company has taken toward building an accessible website, but how to use those features
as well. In addition, an accessibility statement can provide links to external resources
for more information.
An accessibility statement should be written with the end-user in mind. This is rarely other
web developers. Listing the technical achievements of the website, or all of the compliance
regulations it fulfills, means little to the average person unless that information is
complemented by instructions or advice on how to take advantage of those features. (For
instance, writing about a fancy style switcher means little unless the benefits of increasing
text size are explained.)
The accessibility statement is typically one page. It does not have to be long; in fact, keeping
explanations brief and humane will help readers understand the content. The page
should be linked from every page of the company website. This is commonly in the footer,
but it could also appear in any navigation cluster??”as long as the link is persistent across
the domain.
Common content
As stated previously, it??™s important to keep the content of an accessibility statement brief,
but it should be comprehensive as well.


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