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Kevin Potts

"Web Design and Marketing Solutions for Business Websites"

The font Times is
common on the Mac, but completely absent on most PCs, except for a rare variation that
produces a grungy, distressed version of the classic Times New Roman. To avoid the
appearance of this nasty alternative and ensure the same look is produced on both platforms,
the CSS would be the following:
p {
font-family: "Times New Roman", Times, serif;
}
Finally, it is critical to include a generic term at the end, whether serif, sans-serif, or
monospace. It is foolhardy to assume any given machine has even the most generic font
installed, so a contingency rule must be added. Otherwise, the browser will use its own
style sheet (and that is almost never desirable). Testing the website on all platforms will, of
course, weed out many of these potential design trolls.
Consider contrast
Finally, contrast is very important in web design, and most important when designing text.
Like the conundrum over serif or sans serif, there are no hard-and-fast rules, only guidelines.
Some prefer dark text on a light background; others like their copy reversed.
Whatever the case, contrast??”the level of color difference between the words and their
environment??”must be set relatively high in web design.


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