For that reason, it needs to be
meticulous, articulate, convincing, and above all, deliverable. The cost can be measured
and broken down several ways:
First, and most easily quantifiable, is the outlay of cash. Does the upgrade require a
new server, software upgrade, or more bandwidth? These hard costs should be
itemized, grouped by relevance, and totaled.
Second, and harder to predict, are the miscellaneous costs that might arise during
the process. Will there be travel costs, or will freelance help be needed to make a
deadline? Build a cushion of cash into the budget to plan for the unexpected.
Third, and most difficult to gauge, is the time cost. This includes not only the number
of man-hours on the project, but also downtime, meetings, other pressing
projects that can inconveniently come up, and more. An agency has a definitive
hourly rate to work from. For an in-house group, the cost of time can be difficult
to translate to stable numbers; if in doubt, simply offer a total number of hours
with a quick translation to larger metrics like days, weeks, or months.
Website platforms
There are numerous platforms on which to develop a corporate website??”some are
turnkey (meaning that everything works right out of the box), and others are customizable
solutions ranging from small, free, and open source to large, expensive, and proprietary.
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